Urbis Designday // Installation
Urbis Designday is always a welcome event on the design calendar each year in Auckland.
In 2013 our design director Laura co-art directed the Design Assembly team of 11, creating an interactive installation based on the Designday theme ‘a journey of connections’, where visitors were asked “what’s your type?”. They were then taken on a journey to discover their typeface. This was done by creating large scale printed structures, posters, signage, window and floor graphics and complementary print collateral.
The team received a lot of positive feedback and great responses, with the installation being visited by nearly 3000 people on the day.