Mining Accommodation Solutions // Brand Identity and Collateral
Mining Accommodation Solutions (MAS) spotted a gap in the market for accommodation targeting and marketing to mining companies in regions around Australia.
We were approached by MAS to create a solid, modern, yet reliable identity. By playing with the company name acronym letterforms we created a clean simple logo mark. The dusty orange colour was used to reflect the geographical area and terrain of a lot of mining regions. This clean, fresh look was then applied throughout the stationery and collateral.